Fishbone Discovery

Fishbone Discovery and Fishbone "In-depth" will help you to  "See your Company as the world sees you!"

Fishbone Discovery © 2011  ~ Key Review Components (Not exhaustive) 

Top down and bottom up discovery of main business functions:
Markets – Size, position, target segments, life cycles
Customers – Needs, review strategy, value propositions, channels
Sales Pipeline - Values per month, bids due, invoices due
Team – Abilities, focus, skills, communications                                                               Organisation – Structure, functions, roles and design
Processes – Business, project, delivery, R&D, NPD, P2M, change management
Performance – Sales, cost, efficiency and profit
Issues – Process and resolution, standardisation
Review outputs for customer priorities and fit to strategy
Plan growth and innovation to achieve revenue & growth goals

Duration: 5 ~ 10 days; [depending upon size of company and market(s) addressed]

”The single most important thing to remember about any enterprise is that there are no results inside its walls. The result of a business is a satisfied customer.”
- Peter Drucker

Fishbone "In-Depth" © 2011

Want to be closer to your chosen market Customers?  Identify Customer's needs ~ Company strategy; competitor view and value propositions "tuning"?

Then try Fishbone "In-Depth". Which allows you focus on how target/potential customers perceive your offerings versus the positioning of your competitors. This option is available for additional fees per market segment/sector.

This Fishbone research method illustrates how people actually feel about your products or services. Having gained a background view of in depth customers' needs, it is then possible to present new potential value propositions to gain a comparative view of the viability of each.